Many product families use similar naming, so a buyer can easily confuse a high-capacity model with a smaller related model if they only scan the first few words of the title
Nothing malicious there
Your health matters, ditch the cigarettes
He also penned a manuscript in 1987 that started with this claim: During the last decade and especially in the last few years scientific evidence has been gradually emerging, and now indicates that smoking may in fact provide a net contribution in the prevention of certain diseases and in extending life expectancy. After reviewing the manuscript, another paid consultant, Peter Lee, wrote a confidential letter to a corporate officer at British-American Tobacco, saying, I think the paper is pretty valueless, partly as it is completely unbalanced, partly as the (many) wild claims made are not substantiated by detailed evidence. A critique by a BAT attorney suggests that the company closely monitored the work of its consultants: It obviously needs to be honed into a first-class scientific paper

The UK e-cigarette market is still much bigger overall and growing steadily , but while its growth rate looks strong on paper, the social media hype around nicotine pouches is growing faster when it comes to user interest and uptake